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California · PUMA · 2024 ACS PUMS

San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities

A Census profile of the San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities Public Use Microdata Area in California, from the 2024 American Community Survey. It is home to 132,635 people, with a median household income of $147,211 and a median age of 42.0.

Cities & areas covered: San Diego County, San Diego, Poway.

132,635
Population
$147,211
Median HH income
63.3%
Bachelor's+
$1,000,000
Median home value

How San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities compares to California

  • Median household income here is $147,211, $46,701 above the California figure of $100,510.
  • The bachelor's-degree rate here is 63.3%, 25.1% above the California figure of 38.2%.
  • Homeownership here is 73.6%, 17.7% above the California figure of 55.9%.
  • The poverty rate here is 4.3%, 7.5% below the California figure of 11.8%.

San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities vs. California vs. the U.S.

Every figure is a weighted estimate from the 2024 ACS PUMS. The CA and U.S. columns are the state and population-weighted national averages, for comparison.

StatisticThis PUMACA
Median household income$147,211$100,510
Median family income$187,821$113,911
Mean wage (workers)$109,585$77,351
Median personal income (15+)$51,778$34,518
Poverty rate4.3%11.8%
Unemployment rate3.8%5.9%
Labor force participation (16+)63.4%64.2%
Mean hours worked / week37.937.3
Mean Interest, dividends, and net rental income$6,714$3,612
Mean Selected monthly owner costs as a percentage of household income28.0%29.0%
Mean All other income$802$608
Mean Public assistance income$12$90
Mean Total person's earnings$70,902$50,035
Mean Income-to-poverty ratio417328.7
Mean Retirement income$6,306$3,697
Mean Self-employment income$2,141$2,951
Mean Supplementary Security Income$204$301
Mean Social Security income$4,843$3,068

San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities — FAQ

What is the population of the San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA?+

The San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA in California has a population of 132,635, per the 2024 American Community Survey (ACS) PUMS.

What is the median household income in San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities, CA?+

Median household income in the San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA is $147,211, compared with $100,510 across California and $83,310 nationally.

What cities and counties are in the San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA?+

The San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities PUMA covers San Diego County, San Diego, Poway. PUMAs are built from whole counties or, in denser areas, groups of census tracts, so one PUMA can span several places.

What is a PUMA?+

A PUMA (Public Use Microdata Area) is a U.S. Census geography of roughly 100,000 or more people — the most detailed level at which ACS PUMS microdata is released. California contains 281 PUMAs.

Where does this San Diego County (Central)--San Diego (Northeast/Rancho Bernardo) & Poway Cities data come from?+

These figures come from the U.S. Census Bureau's 2024 ACS Public Use Microdata Sample — a de-identified, weighted sample of individual records. PUMSdata is an independent product and is not affiliated with the Census Bureau.